Monday, April 22, 2019

What is Franchise

A franchise is a type of license that a party (franchisee) acquires to allow them to have access to a commercial enterprise's (the franchiser) proprietary knowledge, processes, and trademarks as a way to permit the party to sell a product or offer service below the enterprise's name. In alternate for gaining the franchise, the franchise normally pays the franchisor an initial start-up and annual licensing expenses.


A franchise is a type of commercial enterprise this is owned and operated by an individual (franchisee) but this is branded and overseen by a far large—generally national or multinational—agency (the franchisor). Most of the shops, eating places and  PCD pharma franchise that you see every day are franchises.

When you buy the rights to open this kind of business, you’re buying the rights to use a proven business version and gadget, with verified prices, products, and advertising and marketing strategies. You’re also buying the rights to a brand: You get completely get right of entry to the company’s trademarked materials such as logos, slogans, and signage—something that has to do with the logo.

Franchising is a method of distributing products or services. At least two levels of people are involved in a franchise system: (1) the franchisor, who establishes the brand’s trademark or trade name and a commercial enterprise system; and (2) the franchise, which will pay a royalty and frequently an initial fee for the proper to do business under the franchisor's name and system. Technically, the contract binding the 2 parties is the “franchise,” however that time period is regularly used to mean the actual business that the franchise operates.

  • Why do some companies franchise their businesses?


Franchising can be a great way for companies to increase their distribution. Mostly even though, franchising a business gives one huge advantage to companies: they don’t need to use all in their personal money to grow their business. Rather, they can use other people’s money (the franchisees).

Offering franchises allow the founder to reduce some of their own financial risks as they look to expand a business to a couple of new locations. The franchisor nonetheless has to make investments his or her cash to create the franchise system—they take quite a risk setting their business concepts together—however they don’t need to invest as much in their money in each new area.

Franchising is a great product and service distribution method. However, all franchises are not created equal. You must choose your business opportunity wisely.

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